Your partner for Strategic SEO & AI Search consulting
Gianluca Fiorelli and IloveSEO.net are synonyms.
Gianluca specializes in Strategic SEO, International SEO, and AI Search optimization, helping brands maintain visibility across Google, AI Overviews, ChatGPT, Perplexity, and emerging agentic systems.
Gianluca offers CEOs, CMOs, and in-house SEO leaders audits, ongoing consulting, and actionable strategies that future-proof organic visibility in an era where AI mediates discovery.
Contact Gianluca Fiorelli and discover how he can help your business!
Our Services
International SEO
Multilingual and multi-country SEO based on your business needs—planned to make your brand succeed across markets and AI-powered search systems worldwide.
AI-Ready Content & Entity Strategy
We audit your content through the lens of how AI systems understand, retrieve, and recommend brands. Our entity-first approach ensures your content is structured, attributed, and semantically rich enough to be cited by Google AI Overviews, ChatGPT, Perplexity, and autonomous agents.
SEO & AI Search Strategy
AI agents are becoming the new intermediaries between brands and customers. We help you prepare for agentic search: optimizing for AI systems that autonomously research, compare, and select products on behalf of users. From structured data to brand authority signals, we build the foundation AI agents need to trust and recommend you.
Google Updates & AI Disruption Recovery
20 or more years of SEO also means having analyzed dozens of websites negatively affected by one or more Google updates such as the recent Core Updates, Spam Update or HCU.
If your website has been unlucky enough to be affected by an update, Gianluca will be able to help you recover visibility and lost traffic thanks to its analysis and diagnosis capacity.
Technical SEO Audit
We discover the technical issues affecting your visibility and performance, including AI crawlability, structured data gaps, and rendering issues that prevent AI systems from properly understanding your content. Actionable solutions included.
AI Search Strategy
AI has fundamentally changed how people discover information. We develop AI Search strategies that optimize your brand’s presence across conversational AI (ChatGPT, Gemini, Claude), AI-enhanced search (Google AI Overviews, AI Mode, Web Guide, Perplexity), and emerging agentic interfaces—while maintaining your traditional SEO foundation.
About Gianluca Fiorelli
Recognized as one of the most insightful SEO professionals worldwide—and now a leading voice on AI Search and Agentic SEO. Gianluca writes for and is quoted by Moz, Search Engine Land, SEMrush, and Hubspot. His recent work focuses on how AI systems are becoming the new gatekeepers of brand discovery.
From the blog
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Investigating the YouTube Reactors Phenomenon
Explore why YouTube “Reactors” dominate the digital landscape through the lens of structural alignment and information architecture. This analysis reveals how reactors function as critical interpretive interfaces — much like AI— in a new mediation economy where the value shifts from primary content creation to framing, emotional anchoring, and sense-making for overloaded audiences.
The Arrival Effect: What a Sci-Fi Masterpiece Teaches Us About Surviving AI Search
Discover how Denis Villeneuve’s Arrival and Ted Chiang’s “Story of Your Life” offer the most precise allegory for the cognitive revolution AI search demands of SEO practitioners.
The Sentient Store Evolves: Scaling Agentic SEO through the Context Graph
The leap from static knowledge to dynamic reasoning defines the next era of search. Discover how to scale the “Sentient Store” by integrating Context Graph and SEO.
This blueprint covers recursive memory, bitemporal event clocks, and modular content assembly to build a bulletproof authority in the age of autonomous AI agents.
